March 21: Brooklyn by the Book Presents The Bronfman Haggadah

I am inviting you to an exciting event at Congregation Beth Elohim on March 21 at 7:30 PM.

No, it’s not my daughter’s Bat Mitzvah.

This Brooklyn by the Book event will include a Passover wine tasting, delicious treats from Gefilteria (a Brooklyn start-up that is reinventing seder food) and a conversation with Edgar M. Bronfman, Jan Aronson and Rabbi Andy Bachman about The Bronfman Haggadah just out from Rizzoli. Community Bookstore will be on hand to sell the book, which makes a truly great seder Haggadah and/or gift.

This is a Haggadah for your collection!

But don’t take my word for it. Here’s what Daniel Handler (aka Lemony Snicket) had to say:

“The Bronfman Haggadah has everything I want in a seder guest. It’s clear-headed but allows for argument. It’s straightforward but has a flair for the dramatic. It’s colorful but not tacky, opinionated but not dogmatic, and it’s not so long-winded that the soup gets cold. Dive in!

Rabbi Bachman and Edgar M. Bronfman go way back. From 1998-2004, Rabbi Bachman was the Executive Director of the Edgar M. Bronfman Center for Jewish Student Life: Hillel at NYU. There’s is great respect between the two of them, which should make for an interesting discussion about the meaning of Passover and issues of Jewish identity and theology.

Edgar M. Bronfman, 83, has devoted his life to Jewish causes. He founded the Samuel Bronfman Foundation, which supports a wide variety of causes, programs and initiatives including, Birthright Israel, 92nd Street Y, Hebrew Union College, Interfaith Family, My Jewish Learning, American Jewish World Service, Congregation Beth Elohim and much more.

The Bronfman Haggadah written by Edgar M. Bronfman and illustrated by Jan Aronson is a provocative and stunningly visual retelling of the Passover story, the Bronfman Haggadahhas been called “a revolutionary Haggadah for the 21st century” for the way that it tells the story of the Jews’ dramatic journey from slavery to freedom, in a way that will captivate generations to come.

Jan Aronson’s bold and brilliant watercolor paintings heighten the text and amplify a story that is crucial to the Jewish narrative of Identity. These luminous images— both abstract and figurative—artfully illustrate the Seder plate’s symbolic foods, the parting of the Red Sea, the forty-year journey through the desert, the giving of the Ten Commandments on Mount Sinai, and other events pivotal to Passover.

David Suissa in Jewish Journal wrote:

“Bronfman has taken the secular and spiritual values that resonate with the new generation — such as tikkun olam, pluralism, human dignity and social justice — and rooted them proudly in the story of the Jewish people. He’s made the seder night different by appealing to the indifferent. That alone is worthy of Jewish pride.”

I’d love for you to join me on this special night. Come for the program and stay for the food (or visa versa). I think it will be very memorable evening.

What: Brooklyn by the Book Presents A Conversation with Edgar M. Bronfman, Jan Aronson and Rabbi Andy Bachman about The Bronfman Haggadah

When: March 21, 2013 at 7:30 p.m.

Where: Congregation Beth Elohim

What Else: A $10 suggested donation includes tastings from Gefilteria and Slope Cellars. Please RSVP.

Books will be sold by The Community Bookstore.

FULL DISCLOSURE: My company Brooklyn Social Media is representing the Haggadah!