A. her name is Alice.

And she’s a very nice woman. I felt comfortable shopping in her shop. She designs clothing that fits me. Alice, the owner/designer has a nice way about her when she comments on how a customer looks in the clothing. She’s enthusiastic and helpful without being overbearing.

Everything in the shop is so, so pretty. The print fabrics, especially, are lovely. There’s a beautiful skirt with a bird print and a skirt with Andy Warhol-esque faces on it and a beautiful floral dress. The colors are unusual and striking.

Alice obviously likes prints for summer but she also does simple, more minimal looks as well.

It all feels very fresh, very well made, very smart. A. is obviously a talented designer.

And the jewelry is lovely, too. If you see something grab it. It may be one-of-a-kind. Or at least Alice only carries one of its kind. I saw a double-heart necklace that said “friendship” and I shoulda grabbed it last week. Somebody else did. : (

Alice has nice bags, shoes, and wallets, too. The shop looks great. Tres chic. Tres simple.

Check out her website. She’s been written up in Lucky, Real Simple, Teen Vogue, Nylon, WWD, InStyle, and Glamour and her clothing is carried in other stores, including Barney’s NY.

When I was leaving she said:

“Are you the one who writes the column?”

I was shocked that she knew about the column.

“I always read it,” she said. “It gives me little insights into things,” she said.

I love that she said that and it made me want to go back in and buy the denim skirt I tried on.

A.Cheng
152 Fifth Avenue
Park Slope
t.718–783–2826