TREATS TRUCK IN BROOKLYN

A new mobile bakery serves fresh, wholesome treats with a retro flairbad I’m on a diet. Oh well

THE TREATS TRUCK has finally hit the streets of New York City.  This newmobile bakery, which is based in Red Hook, serves fresh, wholesome treats with a fun, retro flair.  The Treats Truck, which is named Sugar, is filled to the brim with freshly-baked cookies, brownies, and goodies galore, andcan be found parked in various locations throughout NYC and the surrounding boroughs. 

The Treats Truck is excited to spend its first day in Brooklyn!  On Friday,
June 15th, Sugar will be parked in the Brooklyn Heights/Borough Hall
vicinity.  The location can be found at www.treatstruck.com or by calling
(212) 691-5226 for the exact sweet spot.

The Treats Truck has standards such as Oatmeal Old-Fashioned Cookies (with
raisins, of course) and Chocolate Chip Brownies, but they’ve also added
their own special touches to such classics as the rice crispy square and
brownies with their Cran Almond Crispy and Mexican Chocolate Brownie. The
Treats Truck also features peanut butter sandwich cookies, caramel creme
sandwich cookies, frosted sugar cookies called Sugar Dots, chocolate chip
cookies, and a rotating list of seasonal, holiday, and customer-inspired
specials.  A portion of the proceeds from the daily special will be donated
to different charities; for the first month, the recipient will be New York
Cares (http://www.nycares.org).

The rotating list of specials will include Junior Cakes – more than a
cupcake, this treat is iced on all sides with frosting, like a full-sized
cake – and the Peanut Butter and Jelly Cake Sandwich, peanut butter and jam
sandwiched between two slices of vanilla cake. Gift boxes and custom orders
are also available.

Her love of baking, treats, and New York City inspired founder Kim Ima
(official title: owner/baker/driver/eater) to launch a bakery.  But, she had
a vision – the Treats Truck! "Baking and serving treats on the streets of
NYC… What could be better than that?" she thought.   Ima’s
partner-in-sweets is baker/driver/eater Sekiya Billman, and the two now
spend their days concocting, baking, delivering, and eating lots of treats.
"Treats are good," is their philosophy.  "Hurray for treats!"

The Treats Truck is not only friendly to mouths and hungry bellies, but also
to the environment, as it runs on Compressed Natural Gas (CNG).  CNG is one
of the most environmentally-friendly fuels available.  It is a gas much like
air, rather than a liquid, and is very clean.  "We feel so lucky to have
been able to get our hands on a truck that runs on CNG. Not only is it a
clean burning fuel, but in addition, carbon monoxide and nitrogen oxides are
significantly reduced," said Billman. "It’s good for the environment and
good for our cookies too! ‘Sugar’ is a clean, green, baking machine!"

Check The Treats Truck web site to see the updated schedule and route or
call (212) 691-5226. The Treats Truck is also available for catering and
private parties.

www.thetreatstruck.com <http://www.thetreatstruck.com/>
(212) 691-5226