A woman who looks vaguely familiar opened up a colorful, well-lit shop on 5th Street off of Fifth Avenue. Her shop, Honey Bee and Me, features fluffy, cuddly, colorful jackets for girls and boys that she designs and are made in Turkey.

The jackets come in 21 colors including white, light pink, hot pink, fuchsia, purple, lilac, lime, lemon, lily, black, aqua….

Here’s what she has to say about her wares on her website:

"We think about our creations the way you feel about your little ones sweet, cuddly, and unique.

"We pick the softest yarn when we knit our sweaters, the colors of the rainbow when we quilt our comforters, and the warmest fur for our leather jackets."

I was walking on Fifth toward Third Street and the shop caught the corner of my eye. I said to myself: "Hey what’s that?"  I love to make a new neighborhood discovery.

Boy am I glad I ventured a few doors off the Avenue to see. The coats are beautiful — they fit babies through size 8.  The cuddly jackets also come  women’s sizes, as well as gloves, scarves, hats. She also has beautiful shawls, really gorgeous hand-sewn satin quilts from Turkey and jewelry.

Fun, fun shop. 343 5th Street (btw. Fifth and Sixth Avenues). 718-499-5820
Open Tuesday to Friday 11-2 / 4-7 and 12-7 Saturday and Sunday.