They should start calling New York Magazine Brooklyn Magazine. They seem just smitten with the borough. And this week – they’ve devoted the whole damn issue to us. I haven’t seen it yet at the newstand, but I did read a bit of it on-line. Here’s a taste of what’s in the latest issue of Brooklyn, I mean, New York Magazine. New York, you’re on:
As annoying as this announcement will be to those who live there,
Brooklyn has become an adjective, a shorthand for a certain style of
living. It’s mostly Manhattan’s fault, of course; real-estate
ridiculousness over the past ten years has forced the young, the
creative, and people who want separate bedrooms for their kids to
embrace 718. But what was once a reluctant move has become an
enthusiastic, don’t-look-back migration to a place with more space—and
thus, literally, more open to change, risk, experimentation. Real
communities (the kind where neighbors invite each other over for
dinner) have coalesced, and so has the style we’re calling Brooklynism:
looser and more playful than its Manhattan counterpart, homey and
ironic, comfortable but always conscious of its looks, and often of its
politics (green and recycled are key). It’s not just limited to home
design: In the following pages, you’ll see Brooklynism in all its
manifestations, from the growing new-cuisine movement to the close-knit
fashion-design community to the increasingly potent
product-and-furniture-design gang, who’ve become an international force
in just a few years. Brooklyn, you’re on.